A team of AI agents
running your social media
Give each agent one job — daily offers, tips, company news. Every agent writes from your own knowledge base and autoposts on its own schedule, to the accounts you pick.
- 📄 Menu & prices.pdf
- 🌐 yourbakery.com
- 📝 "Open till 9pm on Fridays"
Can AI run your social media?
Yes. In Social Publish an AI agent writes posts from your own files and website and autoposts them on the schedule you set, to the accounts you pick. You can run several agents, each with one job, and hand a whole campaign to a team of agents that plans, writes and fact-checks it.
Give it a goal. A team of agents runs the campaign.
Type what you want — "launch our summer menu", "fill 20 seats for the workshop" — the dates and the accounts. Three agents hand the work to each other until every post is ready to autopost.
Set the goal, the dates, how many posts and which accounts.
Plans the campaign: the angle of every post and the day it goes out.
Writes each post from your knowledge base, in your brand voice, with an AI image if you want one.
Checks every post against your sources and sends weak ones back to the copywriter.
A whole campaign in about a minute
Up to 30 posts, spread over your dates and accounts, planned and written in one go.
See what every agent changed
Each rewrite shows the fact checker’s reason and the words it removed and added.
Pay for what the agents used
You see the AI credit estimate before it starts, and are charged the real cost when it finishes.
Written from your facts, not the internet's guesses
Grounded AI (also called retrieval-augmented generation, or RAG) means the AI searches your own files, notes and website first, then writes only from the passages it found. Social Publish does this for every agent post and campaign post, and checks each post against those passages before it goes out.
- 1
You add knowledge
Files, notes and website pages go into your knowledge base once.
- 2
It searches first
Before writing, the agent finds the passages that match the post’s topic.
- 3
It writes from them
The post is written only from those passages, in your brand voice.
- 4
It checks and cites
Unsupported prices, numbers and days are caught, and each post shows its source.
From your facts to published posts, in five steps
- 1
Add your knowledge
Upload files, paste notes or add your website. This is the only thing your agents write from, so posts stay true to your business.
- 2
Create an agent for each job
Give every agent a goal, the sources it may read, the accounts it may post to, and how often it posts. Add as many agents as your plan includes.
- 3
Agents write and check
Each agent drafts posts — with AI images when you want them — citing your sources. Posts with a price, number or day your sources do not back up are sent to a person instead of going out.
- 4
It autoposts
The agent autoposts each post in the next free slot, at least 4 hours apart on each account, between 8am and 9pm in your time zone.
- 5
See what happened
Every run is logged in plain words — what was posted, what waits for you and why. A weekly email sums up what your agents published.
One bakery, three agents, one calendar
Each agent has its own goal, its own sources and its own accounts — so they never step on each other.
Daily specials
- Goal:
- Tell people what's fresh today and what it costs.
- Reads:
- Menu & prices, today’s notes
- Posts to:
- Instagram, Facebook
- When:
- Every day, 9am
Baking tips
- Goal:
- Share useful baking tips that bring people back.
- Reads:
- Your website’s recipe pages
- Posts to:
- Pinterest, Threads
- When:
- 3 times a week
Company news
- Goal:
- Hiring, new branches and awards.
- Reads:
- News notes you add
- Posts to:
- When:
- Once a week
Built-in guard rails
Only the accounts you pick
An agent never posts to an account nobody chose for it. Each agent needs at least one account.
No invented facts
Posts are written from your sources. Unsupported prices, numbers and days go to review instead of being published.
Pause any time
Pause or archive an agent with one click. Posts nobody reviewed within 3 days of their time go back to drafts.
Team permissions
Only people allowed to manage agents can set them up, and choose the accounts each agent autoposts to.
Fair share of your plan
Your monthly posts are shared fairly between your agents, so one busy agent cannot use up the rest.
AI images labelled
Every AI image is marked as AI-made in review, so you always know what is a real photo.
Which social media tools have AI agents?
Most schedulers offer an AI assistant you have to prompt. Here is what each one offered when we checked.
| Tool | AI agents that write and autopost | Checked |
|---|---|---|
| Social Publish | Yes — several autopost agents, plus multi-agent campaigns (plan, write, fact-check), all grounded in your knowledge base | — |
| Buffer | No — AI assistant; outside tools can use the API | 13 October 2026 |
| Hootsuite | No — AI drafts, recommends and analyses (Wisdom) | 13 October 2026 |
| Later | No — AI content tools with monthly credits | 13 October 2026 |
| Sprout Social | Trellis AI agent, 100 credits per seat a month | 13 October 2026 |
| Postiz | No — a chat agent that acts when you talk to it | 13 October 2026 |
| Post Bridge | No — outside AI tools connect over MCP | 13 October 2026 |
| Publer | No — AI prompts on Business | 13 October 2026 |
| SocialPilot | No — AI assistant with credits | 13 October 2026 |
From each tool's own website. Features change; every tool side by side is on the comparison page.
How many AI agents each plan includes
| Plan | Price / month | AI Agents | Campaigns per month | Connected Accounts | AI credits |
|---|---|---|---|---|---|
| Standard | $29 | 1 | 2 a month | 10 | 1,600 a month, for example 60 agent autoposts with images + 500 AI chat messages + 100 AI-written posts with images |
| Team | $39 | 3 | 5 a month | 20 | 2,200 a month, for example 180 agent autoposts with images + 500 AI chat messages + 100 AI-written posts with images |
| Pro | $49 | 5 | 10 a month | 60 | 2,800 a month, for example 300 agent autoposts with images + 500 AI chat messages + 80 AI-written posts with images |
| Ultimate | $99 | 10 | 30 a month | 200 | 5,500 a month, for example 600 agent autoposts with images + 1,000 AI chat messages + 150 AI-written posts with images |
Live from our plan list. Full details on the pricing page.
Questions
Can AI run my social media?
Yes. In Social Publish an AI agent writes posts from your own files and website and autoposts them on the schedule you set, to the accounts you pick. You can run several agents, each with one job, and hand a whole campaign to a team of agents that plans, writes and fact-checks it.
What is an AI social media agent?
An AI social media agent plans, writes and schedules posts for you on its own, instead of waiting for you to ask it. In Social Publish this is called multi-agent autopost: each agent has its own goal, sources, accounts and schedule.
How does autopost work?
The agent writes posts from your sources on its schedule and autoposts each one in the next free slot for that account, at least 4 hours apart, between 8am and 9pm in your time zone.
Where do the agents get their content?
From your knowledge base: the files, notes and website pages you add. An agent does not post about a topic your sources do not cover.
What is a multi-agent campaign?
You give a goal, dates, a number of posts and the accounts. A campaign lead agent plans the posts, a copywriter agent writes each one from your knowledge base, and a fact checker agent checks it against your sources and sends weak posts back for a rewrite. The finished campaign autoposts on its dates.
What is grounded AI (RAG)?
Grounded AI (also called retrieval-augmented generation, or RAG) means the AI searches your own files, notes and website first, then writes only from the passages it found. Social Publish does this for every agent post and campaign post, and checks each post against those passages before it goes out.
Which social media tools have AI agents?
Most schedulers offer an AI assistant you have to prompt. When we checked on 13 October 2026, Sprout Social offered an AI agent. Buffer, Hootsuite, Later, Postiz, Post Bridge, Publer and SocialPilot did not offer AI agents that write and autopost. Social Publish runs several agents, each writing from your own knowledge base on its own schedule.
How many agents can I run?
It depends on your plan. Running agents per plan: Standard 1, Team 3, Pro 5, Ultimate 10. The pricing page shows everything else each plan includes.
Which networks can agents post to?
Any account you have connected and picked for that agent. Networks that need a picture, such as Instagram and Pinterest, are used only when the agent makes an image.
Is an AI agent safe for my brand?
Agents write only from your sources, send any post with a price, number or day the sources do not back up to a person, post only to the accounts you picked, and can be paused with one click.