Social Publish vs Sprout Social
Sprout Social is an enterprise suite priced per seat from $199 a month, with a strong inbox, listening and its Trellis AI agent. Social Publish gives small and growing teams publishing, approvals and AI agents on one flat plan.
Sprout Social facts checked on 13 October 2026 on their own website.
Choose Social Publish if…
- You do not want to pay $199 or more per seat every month.
- You want several AI agents that each write from your own sources on their own schedule.
- You want an API without moving to the top plan.
Choose Sprout Social if…
- You need customer care: a smart inbox, reviews and listening.
- You need a mobile app.
- You want a 30-day trial without a card.
Feature by feature
| What you get | Social Publish | Sprout Social |
|---|---|---|
| AI agents | Several agents, each with its own goal, sources, accounts and schedule, that write and schedule posts | Trellis AI agent with 100 credits per seat a month |
| Pricing model | ✓ Flat monthly plan, team included on team plans | Per seat, $79 to $399 a month |
| Profiles on the entry plan | ✓ More channels per plan — see the live table below | 5 on Standard |
| Smart inbox, reviews and listening | No | ✓ Yes |
| Mobile app | No — web app | ✓ Yes |
| Free trial | 7 days, card required | ✓ 30 days, no card |
| Public API, MCP for ChatGPT / Claude, CLI | ✓ Yes, plus signed webhooks | API on the Advanced plan |
What it costs
Sprout Social costs $199 (Standard, 5 profiles), $299 (Professional) and $399 (Advanced) per seat a month on yearly billing; a newer Essentials plan is $79 per seat yearly or $99 monthly. The Sprout API is on Advanced.
| Plan | Price / month | Connected Accounts | Team Members | AI Agents | Analytics Dashboard | Webhooks |
|---|---|---|---|---|---|---|
| Standard | $29 | 10 | 1 | 1 | — | — |
| Team | $39 | 20 | Unlimited | 3 | ✓ | ✓ |
| Pro | $49 | 60 | Unlimited | 5 | ✓ | ✓ |
| Ultimate | $99 | 200 | Unlimited | 10 | ✓ | ✓ |
Questions
Is Social Publish a cheaper Sprout Social alternative?
Yes for most small and mid-size teams: Sprout Social charges from $79 to $399 per seat a month, while Social Publish is one flat monthly plan.
What does Sprout Social do better?
Customer care: a smart inbox, review management, listening and sentiment, plus a mobile app. Social Publish focuses on publishing, approvals and AI agents that write from your knowledge base.
Sources for Sprout Social: https://sproutsocial.com/pricing/ — checked on 13 October 2026. Prices and features change; check their site before you decide.